Boat shoppers made December a month to remember for retailers, traffic climbed (+39% YoY) and listing views jumped (+61% YoY); Leads nearly doubled (+95% YoY) Ski-wake, pontoon and cruiser categories remained top leaders for YoY lead growth The...
Boats Group News
Courtney Chalmers Elected President of Marine Marketers of America
Marine Marketers of America (MMA) today announced the election of new officers and appointment of new board members. New officers for 2021 are Courtney Chalmers, president, and Kristen Frohnhoefer, vice president. Romina Bompani continues in her role as secretary of...
Permira Funds to Acquire Majority Stake in Boats Group from Funds Advised by Apax Partners
Boats Group, a leading online classifieds marketplace and technology provider for the recreational marine industry, today announced that a company backed by the Permira funds has agreed to acquire a majority stake in Boats Group from funds advised by Apax Partners....
YachtWorld Debuts ‘Search Alerts’ as Buyers Scour Fast-Moving Luxury Boat Market
MIAMI, Dec. 17, 2020 -- YachtWorld, the largest global marketplace for boats and yachts, announced today a new automated service called Search Alerts, to keep boat buyers on top of the fast-moving luxury market. When demand is high and competition is fierce, not being...
Gobble, Gobble: Browsing for Boats Was America’s Perfect Turkey-Coma Activity
Boating’s bountiful harvest continued in November with traffic (+39% YoY) and listing views (+63% YoY) up over last year; Leads were served like dessert (+92% YoY) Ski-wake, pontoon and cruiser categories remained on top for YoY lead growth West Coast and Gulf Coast...
Boat Trader Launches #CleanWake Campaign to Challenge Boaters to ‘Talk Trash’ and Reduce Debris
#CleanWake reaches millions of boaters with conservationists’ tips, real boaters’ stories, and inspiring images to bring the importance of picking up trash to the forefront Boat Trader (@BoatTraderUSA), America’s boating marketplace, announced today their...
More Record Marketplace Activity Despite Election Drama, Boat Show Uncertainty & Rising COVID-19 Cases
October traffic (+39% YoY) and listing views (+49% YoY) shows sales trend continues; Demand stands firm as boat leads (+82% YoY) keep delivering; Boats Group’s soldboats.com data shows October U.S. boat sales +11% YoY; Southwest and West Coast regions had highest YoY...
Boats Group’s September Traffic, Listing Views & Leads Above Pre-Pandemic Levels
September traffic (+40% YoY) and listing views (+57% YoY) suggest steady sales trend through the autumn; Demand stands firm as boat leads (+108% YoY) more than double Boats Group’s soldboats.com data shows September boat sales increased +11% YoY Southwest region...
Boat Trader Debuts ‘Search Alerts’ to Help Boat Buyers Shop Fast-Moving Market
64% of polled consumers said the most frustrating part of boat shopping is staying on top of listings MIAMI, Oct. 14, 2020 -- Boat Trader, America’s largest online boating marketplace, announced today the launch of a new automated consumer service called Search...
Boats Group Acquires Dutch Marketplace Botentekoop
The purchase of Botentekoop and two other Dutch marketplaces accelerates Boats Group's international growth plan MIAMI, Oct. 5, 2020 /PRNewswire/ -- Boats Group, the tech business behind the largest online marketplaces for boats and yachts in the world (Boat...
COVID-19 tailwind continues, Boats Group’s marketplace activity sky-high in August
August traffic (+46% YoY) and listing views (+66% YoY) signal late-summer sales ahead Boat leads stay hot (+123% YoY) as shifts in leisure, travel and routines spill into fall Boats Group’s soldboats.com database shows August boat sales increased +22% YoY...
75% More Women are Shopping for Boats Across the U.S., According to Boat Trader
MIAMI (Sept. 2, 2020) - According to Boat Trader, America’s largest online boating marketplace, there has been a tidal wave of women shopping for boats from coast-to-coast this summer. Reports of banner-year boat sales have been making national headlines and Boat...